tag:blogger.com,1999:blog-44889028213022705172024-03-05T23:27:48.930+05:30SEO Tips,Tricks and TechniquesInternet Marketing=SEO+PPC+SMO. Learn Internet Marketing on this blog and get SEO, PPC and SMM Tips, Tricks and Techniques to rank your website higher on search engine results page.ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.comBlogger15125tag:blogger.com,1999:blog-4488902821302270517.post-75851872799926762402014-06-28T22:05:00.001+05:302014-06-28T22:07:30.004+05:30Important Resources for Search Engine Marketers<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="color: #1f497d;">Following are the
websites/blogs that I would recommend to follow to keep yourself updated
with recent developments in “search” world. You can sign up for email
updates. List is in order of importance.</span></div>
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<b><u><span style="color: #1f497d;">SEO</span></u></b></div>
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<span style="color: #1f497d;">1.<span style="font: 7.0pt "Times New Roman";">
</span></span><b><span style="color: #1f497d;">Google Webmaster Blog</span></b><span style="color: #1f497d;">- This is official blog of Google Webmaster Tool
<b>(GWT)</b>. Google announces major changes they are bringing in GWT,
the search engine in general, latest algorithm updates etc. on this
blog.
<a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fgooglewebmastercentral.blogspot.com%2f" target="_blank">
http://googlewebmastercentral.blogspot.com/</a></span></div>
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<b><span style="color: #1f497d;">2.<span style="font: 7.0pt "Times New Roman";">
</span></span></b><b><span style="color: #1f497d;">YouTube Channel of Google Webmaster-
</span></b><span style="color: #1f497d;">You can find videos of Matt Cutts
on this official channel of GWT. He answers queries in these videos
which are really insightful, but never follow the suggestions blindly
;). After all, Google is also a commercial organization.
You can subscribe to the channel. <a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fwww.youtube.com%2fuser%2fGoogleWebmasterHelp%2fvideos" target="_blank">
http://www.youtube.com/user/GoogleWebmasterHelp/videos</a></span></div>
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<b><span style="color: #1f497d;">3.<span style="font: 7.0pt "Times New Roman";">
</span></span></b><b><span style="color: #1f497d;">Search Engine Land- </span>
</b><span style="color: #1f497d;">This blog led by Danny Sullivan is like
newspaper of search world. One should visit this blog daily if one has
to keep up with latest developments no matter it’s related to SEO, PPC,
search engines, little tips and tricks etc.
etc. subscribe to email list. <a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fsearchengineland.com%2f" target="_blank">
http://searchengineland.com/</a></span></div>
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<b><span style="color: #1f497d;">4.<span style="font: 7.0pt "Times New Roman";">
</span></span></b><b><span style="color: #1f497d;">Moz Blog- </span></b><span style="color: #1f497d;">They
are wizards of SEO. They provide really cool SEO, web analytics and
social media tools like Open Site Explorer, Followerwonk etc. They have
two separate
blog sections- one Moz Blog and another YouMoz. On Moz blog, mostly you
can find posts from Moz employees and on YouMoz from other blog
members. Nice way to learn new techniques.
<a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fmoz.com%2fblog" target="_blank">
http://moz.com/blog</a>. Don't forget to catch up with whiteboard Friday every week. You can find more learning stuff here: <a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fmoz.com%2flearn%2fseo" target="_blank">
http://moz.com/learn/seo</a>. </span></div>
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<b><span style="color: #1f497d;">5.<span style="font: 7.0pt "Times New Roman";">
</span></span></b><b><span style="color: #1f497d;">Quick Sprout- </span></b><span style="color: #1f497d;">This
is personal blog (as he promotes, but I don’t think so he manages it
alone) of entrepreneur Neil Patel, he is CEO of company which provides
amazing
analytics tools like kiss metrics and crazy eggs, you can check their
separate blogs also. On quick sprout most of the times he shares very
genuine and out of the box tips for SEO with links to useful resources.
<a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fwww.quicksprout.com%2fblog%2f" target="_blank">
http://www.quicksprout.com/blog/</a></span></div>
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<b><span style="color: #1f497d;">6.<span style="font: 7.0pt "Times New Roman";">
</span></span></b><b><span style="color: #1f497d;">SEO.com- </span></b><span style="color: #1f497d;">It’s basically an agency. You can find some useful blog posts on their blog:
<a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fwww.seo.com%2fblog%2f" target="_blank">
http://www.seo.com/blog/</a>.</span></div>
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<b><span style="color: #1f497d;">7.<span style="font: 7.0pt "Times New Roman";">
</span></span></b><b><span style="color: #1f497d;">Blog of Matt Cutts- </span>
</b><span style="color: #1f497d;">Last but not the least, this is blog of
Matt Cutts, head of Google’s webspam team. I think this is enough for
introduction of his blog.
</span><span style="color: #1f497d; font-family: Wingdings;">J</span><span style="color: #1f497d;">
<a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fwww.mattcutts.com%2fblog%2f" target="_blank">
http://www.mattcutts.com/blog/</a></span></div>
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<b><u><span style="color: #1f497d;">PPC</span></u></b></div>
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<span style="color: #1f497d;">1.<span style="font: 7.0pt "Times New Roman";">
</span></span><b><span style="color: #1f497d;">Inside Adwords</span></b><span style="color: #1f497d;">- This is official blog of Google Adwords. Just like GWT blog you find recent updates Google is bringing in Adwords.
<a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fadwords.blogspot.com%2f" target="_blank">
http://adwords.blogspot.com/</a></span></div>
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<span style="color: #1f497d;">2.<span style="font: 7.0pt "Times New Roman";">
</span></span><b><span style="color: #1f497d;">PPC Hero Blog-</span></b><span style="color: #1f497d;">
PPC Hero is agency, as per me they are becoming for PPC what Moz is to
SEO. They provide good insights on managing PPC accounts.
<a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fwww.ppchero.com%2ftop-stories%2f" target="_blank">
http://www.ppchero.com/top-stories/</a></span></div>
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<b><u><span style="color: #1f497d;">Analytics</span></u></b></div>
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<span style="color: #1f497d;">1.<span style="font: 7.0pt "Times New Roman";">
</span></span><b><span style="color: #1f497d;">Google Analytics Blog</span></b><span style="color: #1f497d;">- Stay abreast with latest developments by Google Analytics.
<a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fanalytics.blogspot.com%2f" target="_blank">
http://analytics.blogspot.com/</a></span></div>
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<span style="color: #1f497d;">2.<span style="font: 7.0pt "Times New Roman";">
</span></span><b><span style="color: #1f497d;">Omniture/Site Catalyst Blog- </span>
</b><span style="color: #1f497d;">Official blog of web analytics tool by adobe. <a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fblogs.adobe.com%2fdigitalmarketing%2fanalytics%2f" target="_blank">
http://blogs.adobe.com/digitalmarketing/analytics/</a> </span></div>
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<span style="color: #1f497d;">3.<span style="font: 7.0pt "Times New Roman";">
</span></span><b><span style="color: #1f497d;">Avinash Kaushik’s Blog-</span></b><span style="color: #1f497d;"> I am fan of this guy, he breathes analytics. Just check out about page on his blog if you want to know about him.
<a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fwww.kaushik.net%2favinash%2f" target="_blank">
http://www.kaushik.net/avinash/</a>. Caution: He blog once a week but his posts are really long. You need to spent some time to absorb all the information.</span></div>
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<span style="color: #1f497d;">4.<span style="font: 7.0pt "Times New Roman";">
</span></span><b><span style="color: #1f497d;">Justin Cutroni’s Blog-</span></b><span style="color: #1f497d;">
He is current analytics advocate at Google. So, if you are a Google fan
and using Google analytics then follow this blog. You will find really
cool stuff to do things with Google Analytics. <a href="https://mail.hyattoffice.com/owa/redir.aspx?C=xm8GL43wPEuqwLC1LFVkFS2jI4yFZtEIpbuYva_xn39Yv8CrrjMKiafU20jzELJyl0I5ulWoGPo.&URL=http%3a%2f%2fcutroni.com%2fblog%2f" target="_blank">
http://cutroni.com/blog/</a> </span></div>
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<span style="color: #1f497d;">I don’t say this is it
but this is a good list to start with. There are many more awesome
people out there. Let me know the ones you follow.</span></div>
</div>
Anonymoushttp://www.blogger.com/profile/06340494036493718413noreply@blogger.com0tag:blogger.com,1999:blog-4488902821302270517.post-63565953002650364742013-04-26T18:54:00.000+05:302013-04-26T18:54:51.321+05:30How to Optimize the Website for Bing?<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: inherit;">When it comes to doing SEO for Google then we get loads of articles, blog posts and other content on how we can optimize the website and get better rankings and traffic. But when it comes to optimizing the website for Bing then we have very less information from people on internet or World Wide Web (WWW).</span></div>
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<span style="font-family: inherit;"><br /></span></div>
<div style="text-align: justify;">
<span style="font-family: inherit;">Recently, <a href="http://www.bing.com/blogs/members/duane-forrester/default.aspx" rel="nofollow" target="_blank">Duane Forrester</a> Senior Product Manager of Bing’s Webmaster Program organized a webinar on crawling basics. In this webinar he described factors Bing considers important before ranking any website for a particular search term.</span></div>
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<span style="font-family: inherit;"><br /></span></div>
<div style="text-align: justify;">
<span style="font-family: inherit;">Here is the summary of Bing crawling basics webinar describing important ranking factors for Bing:</span></div>
<br />
<ul style="text-align: left;">
<li style="text-align: justify;"><span style="font-family: inherit;">Content is King: A lot of fresh and unique content is important for crawlers of Bing.</span></li>
<li style="text-align: justify;"><span style="font-family: inherit;">XML Sitemaps and RSS Feeds: Bing insists on using error free sitemap.xml. XML sitemap should not have URLs leading to 404 pages; Bingbot might ignore whole sitemap if it finds even one URL leading to 404 errors. RSS feeds are more important for Bing, by RSS feeds Bingbot will get update about latest content coming on website.</span></li>
<li style="text-align: justify;"><span style="font-family: inherit;">Robots.txt: In a survey conducted by Bing they found that most of the websites which Bingbot cannot crawl don’t have correct robots.txt file. They found that these websites have blocked crawlers from indexing the websites. So, check your robots.txt before doing SEO for the website.</span></li>
<li style="text-align: justify;"><span style="font-family: inherit;">Bounce Rate: Bing also considers bounce rate as a major ranking factor. If they find that most of the visitors are leaving a page before spending certain amount of time on that page, then they may rank down the website. So, keep a check on your bounce rate also. Make your website engaging enough for the visitors.</span></li>
<li style="text-align: justify;"><span style="font-family: inherit;">Bing Webmaster Tools: Finally, if you want to rank well on Bing then you should start using Bing webmaster tool. Benefits of using Bing Webmaster Tool are that you can have a better control on your website when it comes to indexing in Bing. Besides using an array of SEO tools like keyword research, back-link analysis etc. you can submit sitemaps, control robots.txt, URL parameters etc.</span></li>
</ul>
<br />
<div style="text-align: justify;">
<span style="font-family: inherit;">Besides all this, social media plays an important role in <a href="http://ezinearticles.com/?How-to-Be-a-Successful-Search-Engine-Optimizer-(SEO)&id=7435642" target="_blank">SEO for Bing</a>. Hope this will help you in getting better ranks on Bing.</span></div>
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<span style="font-family: inherit;"><br /></span></div>
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Anonymoushttp://www.blogger.com/profile/06340494036493718413noreply@blogger.com0tag:blogger.com,1999:blog-4488902821302270517.post-24926932239539481852012-06-07T12:58:00.000+05:302012-06-07T13:03:13.988+05:30New Features and Tools in Bing Webmaster Tool<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Georgia, 'Times New Roman', serif;">With merger of Bing and Yahoo we lost very good link
analysis tool (Yahoo! Site Explorer). Now with new look and user experience Bing
has reintroduced that tool in its webmaster tool. Go and explore new tools
under diagnostics & tools section of <a href="http://www.bing.com/toolbox/webmaster" rel="nofollow" target="_blank">bing webmaster tool</a>. Bing has introduced
these new tools which are useful for any <a href="http://seo-tricks.blogspot.com/" target="_blank">SEO</a>:</span></div>
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<span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span></div>
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<span style="font-family: Georgia, 'Times New Roman', serif;"><b><u>Link Explorer (beta): </u></b>Just like yahoo site explorer you can
check backlinks of any website.</span></div>
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<span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span></div>
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<span style="font-family: Georgia, 'Times New Roman', serif;"><b><u>SEO Analyzer (beta):</u></b> This tool generates SEO reports for
websites which are verified by the account you are currently logged in with.</span></div>
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<span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span></div>
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<span style="font-family: Georgia, 'Times New Roman', serif;"><b><u>Fetch as Bingbot (beta):</u></b> See your website as seen by the
crawler of bing (Bingbot).</span></div>
<div style="text-align: justify;">
<span style="font-family: Georgia, 'Times New Roman', serif;"><br /></span></div>
<div style="text-align: justify;">
<span style="font-family: Georgia, 'Times New Roman', serif;">More information can be found at <a href="http://goo.gl/gsdqS" rel="nofollow" target="_blank">Bing Webmaster Community Blog</a></span></div>
</div>
</div>Anonymoushttp://www.blogger.com/profile/06340494036493718413noreply@blogger.com0India20.593684 78.962885.536602 58.748036 35.650766 99.177724tag:blogger.com,1999:blog-4488902821302270517.post-85956502995867533252012-02-19T16:47:00.000+05:302012-02-19T16:50:40.726+05:30Google’s New Privacy Policy - What does it mean to you?<div dir="ltr" style="text-align: left;" trbidi="on">
<span style="font-family: Georgia, 'Times New Roman', serif; text-align: justify;">Recently Google unveiled its new privacy policy. Privacy policy and Terms & Conditions are things which no one likes to read :) . So this blog post will explain you in short and simple terms what Google’s new privacy policy is all about and how will it affect you as a user of Google’s services.</span><br>
<div style="text-align: justify;">
<span style="font-family: Georgia, 'Times New Roman', serif;"><br></span></div>
<div style="text-align: justify;">
<blockquote class="tr_bq">
<span style="font-family: Georgia, 'Times New Roman', serif;"><i>According to Google’s new privacy policy it will centralize all your data or personal information and one service of Google can use your personal data related to another service. </i></span></blockquote>
</div>
<div style="text-align: justify;">
<span style="font-family: Georgia, 'Times New Roman', serif;"></span><br>
</div></div><a href="http://seo-tricks.blogspot.com/2012/02/googles-new-privacy-policy-what-does-it.html#more">Read more »</a>ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.com0India20.593684 78.962885.536602 58.748036 35.650766 99.177724tag:blogger.com,1999:blog-4488902821302270517.post-81614051707711794362012-01-23T11:16:00.000+05:302012-01-23T11:16:17.072+05:30Page Layout Algorithm Update by Google<div dir="ltr" style="text-align: left;" trbidi="on">
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This algorithm update by Google is not only important for
SEO’s but it’s important for Website Designer also.</div>
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With this update Google will penalize websites in which content
appears below the fold. So, if the user/website visitor has to scroll down to
see the content then it’s a bad user experience and Google will consider it as
a negative factor. </div>
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<br /></div>
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So, SEO’s must take care that this doesn’t happen and website
designer should make a layout which follows this guideline.</div>
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<br /></div>
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Have a great week ahead. <span style="font-family: Wingdings;">J</span></div>
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<span style="font-family: Wingdings;"><br /></span></div>
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<span style="font-family: inherit;">For more </span>details<span style="font-family: inherit;"> see Google Webmaster Blog: </span><span style="text-align: left;">http://goo.gl/eQDum</span></div>
</div>ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.com0tag:blogger.com,1999:blog-4488902821302270517.post-32711379767805139412011-10-30T20:11:00.002+05:302011-10-30T20:27:52.016+05:30How to Add Google Analytics on Mobile Websites?<div dir="ltr" style="text-align: left;" trbidi="on">
<div style="text-align: justify;">
Mobile phone usage has increased over years and people are using
mobile phones for searching nearby places. Whether it be restaurant or shopping
mall or something else everyone should have a mobile website or online presence
to increase sales and connect with their customers.<o:p></o:p>
</div>
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<br></div>
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Tracking of mobile website in Google Analytics differs from tracking a
normal website because Google Analytics uses JavaScript based code to track
visitors data but some mobile devices does not support JavaScript. So Google
devised a new way to track mobile websites using Google Analytics. This blog
post will provide you information on Google Analytics
Mobile Tracking Code and steps to install it on your mobile website.</div>
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<br></div>
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Let’s walk through the <b><i>visitor tracking process for a PHP based
mobile website</i></b>.<br>
</div></div><a href="http://seo-tricks.blogspot.com/2011/10/how-to-add-google-analytics-on-mobile.html#more">Read more »</a>ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.com0India20.593684 78.962885.731076 58.7480365 35.456292 99.1777235tag:blogger.com,1999:blog-4488902821302270517.post-22892691168542675262011-10-28T13:48:00.003+05:302011-10-28T13:51:13.101+05:30Google Chrome Extensions for SEO<div dir="ltr" style="text-align: left;" trbidi="on">
<h2 style="font-family: Times,"Times New Roman",serif; text-align: justify;">
10 Must Use Google Chrome Extensions for Search Engine Optimizers (SEO’s)</h2>
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<u><b>SEO for Chrome</b></u> – This is most popular Google Chrome SEO extension. Make your daily SEO tasks easier with this SEO for chrome extension, it provides SEO statistics for any website and tools. Common SEO stats included in this SEO extension are Website’s listing in DMOZ and Yahoo Directory, pages indexed in Google, Yahoo, Bing etc., total number of backlinks a particular website has and how many does different search engines or tools like open site explorer from SEOMoz show, bookmarks on popular bookmarking websites like delicious and digg, Alexa traffic rank, also checks some On-site factors whether robots.txt and sitemap.xml are present or not, HTTP status code etc. Besides all this it also provides much more SEO information about any website, you just need to try this. Installation link: <a href="https://chrome.google.com/webstore/detail/oangcciaeihlfmhppegpdceadpfaoclj" target="_blank" rel="noindex,nofollow">SEO for Chrome</a>.</div>
</div><a href="http://seo-tricks.blogspot.com/2011/10/google-chrome-extensions-for-seo.html#more">Read more »</a>ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.com0tag:blogger.com,1999:blog-4488902821302270517.post-63688392963855982822011-10-01T21:38:00.002+05:302011-10-01T21:40:44.167+05:30What's good for a Business Blog: A Sub-Domain, Sub-Folder or a New Domain<div dir="ltr" style="text-align: left;" trbidi="on">
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You might
have probably heard that hosting a business blog will help you in your internet
marketing plan and you have started planning to have a business blog. Business blogging no matter helps, whether
goal of your business to have website is lead generation or if you have a
shopping cart or if it just exists for branding and educate your potential
customers, business blogging can help you with everything. It will help you in <a href="http://seo-tricks.blogspot.com/">SEO</a> as well.<o:p></o:p>
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So what’s
the best practice to host a business blog, on a sub-domain, in a folder
structure or on an entirely new domain? Here are the pros and cons of choosing
between these options for business blogging.<o:p></o:p></div>
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<h2>Having a <b>business blog</b> on a sub-domain or
sub-folder has following <b>benefits</b>:</h2></div></div><a href="http://seo-tricks.blogspot.com/2011/10/whats-good-for-business-blog-sub-domain.html#more">Read more »</a>ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.com0tag:blogger.com,1999:blog-4488902821302270517.post-23246070925414619282011-08-30T19:12:00.000+05:302011-08-30T19:13:59.469+05:30Selecting Best Keywords to Target<div dir="ltr" style="text-align: left;" trbidi="on">
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<span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;"><b>Keyword research</b> is most important part of any <b>SEO campaign</b>. Select wrong keywords to target and your entire SEO campaign will result in nothing but loss of time and efforts. Choosing the wrong keywords will force you to re-work your pages for new keywords and wait for the search engines to re-crawl your site. For this reason, a few hours trying to pick the right keywords is time well spent? </span></div>
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<span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">To start, take a look at your pages. Look at them carefully and write down the words and phrases that best define your site. Try to build a list of two or three word phrases using free <b>keyword research tools</b> like <b>Google Adwords Keyword Tool</b>. Once you have developed this list of potential keyphrases you are ready for the next step: to <i>analyze the demand and supply for those keyphrases</i>, and choose the best ones (those with good demand and not enough supply). </span></div>
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<span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">Here are some steps which can guide you through selection of best keywords to target. </span></div>
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<H2 class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">Steps to select best keywords to target: </H2></div>
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<li style="text-align: justify;"><span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">Select the right keywords for each of your individual pages. </span></li>
<li style="text-align: justify;"><span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">The best keywords will be those that are popular search terms (terms that people actually search for), and that clearly describe the purpose and the content of your pages. They will also have to be keywords for which there is relatively low competition. </span></li>
<li style="text-align: justify;"><span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">The more specific your keyphrase, the easier it will be for your site to rank well. You should therefore target keyphrases with three or more words to significantly improve your chances. </span></li>
<li style="text-align: justify;"><span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">There is no sense in trying to optimize your pages for super-competitive keywords where you don't stand a chance of ranking well (most one-word keyphrases fall into this category: for example, it would be impossible to rank well for the keyword 'phone'). It would be better to target phrases like: </span></li>
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<li style="text-align: justify;"><span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">'mobile phone' - easier but still competitive </span></li>
<li style="text-align: justify;"><span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">'smart mobile phones' - easier and less competitive </span></li>
<li style="text-align: justify;"><span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">'business purpose phones' - easier and not as competitive.</span></li>
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ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.com0Indore, Madhya Pradesh, India22.725313 75.86555522.4911065 75.549698 22.9595195 76.181412tag:blogger.com,1999:blog-4488902821302270517.post-9295147106232989462011-08-28T22:06:00.000+05:302011-08-28T22:06:25.032+05:30Website SILO Structure<div dir="ltr" style="text-align: left;" trbidi="on">
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While doing <b>SEO</b> of any website we talk and do a lot on <b>on-page and off-page optimization</b>. We optimize website’s title and Meta tags, its content; we use H1 and H2 heading tags. We focus a lot on <b>link building</b> and try to get relevant and quality back-links. But what is it that we still done rank on the chosen keywords. There’s one thing that we often ignore or just forget to include in our SEO strategy which is <b>website SILO</b>.</div>
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What is website SILO and how to implement it?</h2>
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A silo is nothing fancy. It is actually a term coined by <b>Bruce Clay</b>. A silo is simply a category or folder in which you place web pages related to the topic of the silo.
We can define SILO in laymen’s terms as creating a specific category (as a landing page) and then creating nested posts within that category to support the themed / topic through the collective relevance and authority of the documents.
In a <b>SILO website</b> the pages link selectively in sequence (to the post before or to the next post) in the series of posts or nested pages. You can view the image below to get clearer picture of a good SILO structure for any website.
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjqMC_m928NXyUAWHw0dvS3i4udo-HBJUSUyKdjQPE8TLmvjXuh1lepY7CHIe_mZx-d-3VI5u3HTyIGQ17N1Au9ocCyHdLC3ehB2qS5F6xaeu8ZFhthtQpnsmKavNirsV5BqGIx4qA3DB-z/s1600/website-silo-structure.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" id=":current_picnik_image" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjqMC_m928NXyUAWHw0dvS3i4udo-HBJUSUyKdjQPE8TLmvjXuh1lepY7CHIe_mZx-d-3VI5u3HTyIGQ17N1Au9ocCyHdLC3ehB2qS5F6xaeu8ZFhthtQpnsmKavNirsV5BqGIx4qA3DB-z/s400/website-silo-structure.jpg" width="400" /></a></div>
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So a website SILO helps in better indexation of website pages and crawlers find it easy to crawl website. Thus it helps in improving rankings.
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ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.com0tag:blogger.com,1999:blog-4488902821302270517.post-6580132867571365242011-08-21T12:39:00.010+05:302011-08-21T13:10:41.911+05:30Appear Offline to Selected Friends in New Facebook Chat<div style="text-align: justify;">I have seen my friends on facebook who remain offline but still I see that they comment or send messages, and then there are others who just get irritated by pings from their friends on <b><i>facebook chat</i></b> but don’t know how to turn it off and then they are left with no other option but to logout. They are not able to chat even to those with whom they want to.</div><div><div style="text-align: center;">
<br></div><div style="text-align: justify;">I have asked many people about this kind of behavior and they just say that they <b>don’t want to talk to particular group of people</b> or <b>remain offline to colleagues during office hours</b>. But they don’t exactly know how to do this, for them there is good news that facebook has already given a thought to this and this facility of getting <b>offline for a particular group of friends</b> is available for long.</div><div style="text-align: justify;"><span class="Apple-style-span" style="font-size: 19px; font-weight: bold; ">
<br></span></div><div style="text-align: justify;"><b>Step-1: Create a list of friends on facebook</b></div><div style="text-align: justify;"><span class="Apple-style-span" style="font-size: 19px; font-weight: bold; ">
<br></span></div><div style="text-align: justify;"><div style="text-align: justify;"><div style="text-align: justify; "></div></div><div style="text-align: justify;">For doing this first of all you should create a list of friends. I will show you how to do this...</div><div style="text-align: justify;"></div></div></div><a href="http://seo-tricks.blogspot.com/2011/08/appear-offline-to-selected-friends-in.html#more">Read more »</a>Anonymoushttp://www.blogger.com/profile/06340494036493718413noreply@blogger.com0tag:blogger.com,1999:blog-4488902821302270517.post-46500722273517492392011-04-30T13:47:00.000+05:302011-04-30T13:47:09.916+05:3012 Must Use Free Firefox Addons for Search Engine Optimizers (SEO)<div dir="ltr" style="text-align: left;" trbidi="on"><div style="text-align: justify;">Search engine optimization is used to make any website visible and improve its ranking in search engines. But before SEO implementation search engine optimizers need to audit the website and know its present status. SEO strategy may vary from website to website and business to business. For doing SEO we need help of certain tools, here you can find some useful and free firefox add-ons for SEO’s.</div></div><a href="http://seo-tricks.blogspot.com/2011/04/12-must-use-free-firefox-addons-for.html#more">Read more »</a>ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.com0tag:blogger.com,1999:blog-4488902821302270517.post-21287540788178118572011-03-26T18:36:00.000+05:302011-03-26T18:36:18.282+05:30Strategy to follow while targeting broad keywords<div dir="ltr" style="text-align: left;" trbidi="on"><div style="text-align: justify;"><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;">Keyword research is an important part of your SEO campaign, its very important to select right keywords to target, because selecting wrong keywords will lead to nothing but your efforts and money will go in vain. I have seen that people often select too broad keywords, having too much competition. In my opinion you should select such keywords only when you are a big corporation and you have a great fan following who love to talk about you, because it will lead to automatic link building which is very essential while doing SEO.</span></div><div style="text-align: justify;"><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;"><br />
</span></div><div style="text-align: justify;"><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;">Recently I came across one question which was like this:</span></div><div style="text-align: justify;"><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;"><br />
</span></div><div style="text-align: justify;"><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;"><b><i>I want to get the SERP of the keyword “iPhone application development”. Back links for this page is 27.</i></b></span></div><div style="text-align: justify;"><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;"><br />
</span></div><div style="text-align: justify;"><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;">when I searched "iPhone application development" I saw that websites which were coming on top were having very good backlinks. So my opinion on this was:</span></div><div style="text-align: justify;"><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;"><br />
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<blockquote><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;">In this competition should also be taken into consideration. If you search for “iPhone application development” on google.co.in (considering that you are targeting Indian market) then the first website which we are getting has the targeted keyword in the url itself and they have enormous backlinks too. So, if you are a start up its very difficult for you to rank for such a broad keyword in a short span of time because your competitors might also be doing SEO on a continuous basis and more over they might be having a good and satisfied clientele who might be active on social networks giving backlinks to your competitor.</span><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;"><br />
</span><span class="Apple-style-span" style="font-family: Times, 'Times New Roman', serif;">So my recommendation for you is to make a good back linking strategy, start building links on a continuous basis and target other keywords too along with your broad search term "iphone application development". You can also use social media to your advantage as you are iphone apps developer.</span></blockquote><br />
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</div></div>ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.com0tag:blogger.com,1999:blog-4488902821302270517.post-47284945753813032392011-03-26T16:33:00.000+05:302011-03-26T16:33:17.490+05:30Dealing with Google Suggestions beating competitors : Internet Marketing Strategy<div dir="ltr" style="text-align: left;" trbidi="on"><br />
<H2>How to remove Google Suggestions.</H2><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">Almost everyone of you might have obsered that whenever we type something to search on Google in gives us related suggestions. Recently I came across a situation where competitors were using Google Suggestion to demote a brand. I exactly don't know the criteria that when does Google includes certain keyword or key phrase in its suggestions i.e., whether it takes it upon reaching certain number of results obtained upon searching that keyword or on being number of times it has been searched. Now, what my competitors did was that they either searched the keyword many times or provided much results with that keyword so that it began to appear in Google Suggestions. The keyword was "companyname complaints" and when you search this you get complaints against company and I am very much sure that these complaints were also posted by </div><div style="text-align: justify;">competitors themselves. Now it was our task to remove the suggestion and we tried real hard but could not find a solution to the problem. </div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">So, finally we decided to post some articles with something positive and we made sure that those articles come on top with same keyword with which competitors were demoting our brand.</div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">So, friends their is solution to every problem and its said that when someone starts pulling your leg that means you are progressing.</div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;"><b>Convert your weaknesses into Strengths.</b></div></div>ADIhttp://www.blogger.com/profile/17599913036898419182noreply@blogger.com0tag:blogger.com,1999:blog-4488902821302270517.post-12629587899718983632011-02-20T16:45:00.000+05:302011-02-20T16:45:00.572+05:30Optimizing table tag, using summary attribute<div dir="ltr" style="text-align: left;" trbidi="on"><br />
<div style="text-align: justify;">You might have often heard from search engine optmizers (SEO) that table tags are not a good thing to go for. They always recommend using <div> tag for structuring a website. Well I will also recommend <div> tag instead of <table> tag, but what to do when it becomes necessary to use <table> tag. Can we optimize it, if yes then how?</div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">So here is the way to optimize <table> tag and get best results out of it in terms of getting good search engine rankings.</div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">Use "summary" attribute, it serve the same purpose which "alt" attribute serve for image (<img>) tag. The summary attribute specifies the summary of the content of a table and it makes no visual difference in ordinary web browsers. Table summary attribute also provide structure for user agents rendering to non-visual media such as speech and Braille.</div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;">One example:</div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;"><table SUMMARY="Red, green and blue cells" border=1></div><div style="text-align: justify;"><br />
</div><div style="text-align: justify;"><tr></div><div style="text-align: justify;"><td bgcolor=red>&nbsp;</td></div><div style="text-align: justify;"><td bgcolor=green>&nbsp;</td></div><div style="text-align: justify;"><td bgcolor=blue>&nbsp;</td></div><div style="text-align: justify;"></tr></div><div style="text-align: justify;"><br />
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